Website pricing · New Zealand · 2026

How much does a website cost in NZ? Our actual prices

In New Zealand a small business website usually costs $1,500–$3,500, a custom site $3,500–$8,000 and an online store $4,000–$10,000 or more. FOUNDR AI's websites start at $990, including an online shop for up to 25 products, payable over 3 to 12 months, with monthly plans from $149 and $0 upfront.

How much does a website cost with us? Every price

Most NZ web designers say "it depends" and ask you to book a call. Here's every price we publish for a website or store, and how bigger jobs get priced. We're based in Wānaka and build for businesses all over New Zealand.

What you get Price Timeline
Website base: any ready-made design rebuilt with your logo, colours, photos and words, on Shopify. Home, About, Services and Contact pages, plus an online shop for up to 25 products from one brand $990 About 2 weeks
Service menu and pricing set-up $190 Added to your build
Google Business Profile setup $249 Added to your build
Extra page $149 Added to your build
Clean product images (up to 25) $149 Added to your build
Journal plus 3 starter articles $150 Added to your build
Branded email templates (5) $150 Added to your build
Custom design from scratch, large catalogues, store migrations, web apps Free, fixed-price proposal Set out in your proposal

The website base includes a mobile-first build, SEO and AI-search setup, Book buttons linked to your booking system, your own domain and access to the client portal. Extra brands in the shop are available as an add-on. You can pay in full, or spread the total over 3, 6, 9 or 12 months with no interest or extra fees, and pay off the balance any time. Your Shopify plan is billed by Shopify separately.

Website design cost in NZ: the market ranges

For context, here's what we see New Zealand businesses being quoted in 2026. These are typical ranges from published prices and quotes, not a formal survey, and plenty of jobs fall outside them.

Type of site Typical NZ range What you usually get
DIY one-page site (Wix, Squarespace and similar) Under $500 upfront, plus a monthly subscription A template you set up yourself. Cheap in dollars, expensive in your hours.
Small business website (template or designer-built) $1,500–$3,500 5–10 pages, a contact form, basic SEO
Custom website $3,500–$8,000 A site designed from scratch, more pages, design rounds
E-commerce or Shopify store $4,000–$10,000+ Product setup, payments, shipping, a custom theme on bigger builds
Hosting and care $0–$150 a month Anything from bare hosting to updates, backups and changes

If you're not sure where your project sits, ask for a free, fixed-price proposal before you spend thousands. You'll know exactly what the job costs and which of these options fits.

Big agencies with account managers and multi-month projects charge well above these ranges. Overseas freelancers can come in below them, with the risk that nobody local is around when something breaks.

What pushes the price up

  • Page count. Each page needs writing, designing and checking on mobile. Ten pages costs more than five.
  • Custom design. Starting from a blank page takes design rounds. Starting from a proven layout doesn't.
  • Products. Online stores cost more because every product needs photos, descriptions, variants and stock. 250 products is a lot more work than 25.
  • Migration. Moving an existing site means mapping old URLs to new ones with redirects, so you keep your Google rankings.
  • Integrations. Booking systems, accounting software and CRMs each add setup and testing.

The costs people forget

  • Your domain. A .co.nz domain is a small yearly fee, paid to the registrar.
  • Email. Business email (Google Workspace or Microsoft 365) is billed per user, per month.
  • Platform fees. Shopify charges its own monthly subscription plus card fees on each sale. Paid apps are extra.
  • Changes after launch. Some studios charge by the hour for every edit. Ask before you sign.
  • GST. Check whether a quote includes GST or adds it. It makes a real difference when you're comparing.

Shopify website cost in NZ

A Shopify store has two costs: the build, paid once to whoever builds it, and Shopify's own plan, paid monthly to Shopify. Our $990 website base is built on Shopify and already includes an online shop for up to 25 products from one brand. Larger catalogues, custom themes and migration from your old platform with redirects are quoted with a free, fixed-price proposal. Shopify's subscription is billed to you directly, so the store account is always yours.

Where the money goes: real examples

We built the website and Shopify store for UKIYO, a salon and haircare brand in Wānaka, including stylist pages. We also built the Shopify site for Crew Stylists in Queenstown, with a page for each service. Outside the salon world, we've built a reporting dashboard for an accounting advisory and a website for an architectural ceiling and wall systems supplier.

From a client in Christchurch: "Codie turned my idea into a proper website in days, not months." Hamish, Sharpen It.

How buying works

  • Pick a design, add what you need and pay, or ask for a free proposal if your job is bigger.
  • Codie gets in touch within two business days to book the kick-off.
  • The website base goes live in about two weeks. Bigger jobs get their timeline in the proposal.
  • You review a live preview before launch, on your phone and your laptop.

Paying in full or $0 upfront

Every build price on this page can be paid once, or spread over 3, 6, 9 or 12 months with no interest or extra fees. If cash flow matters more, a monthly plan covers the design, the build and the ongoing work with $0 upfront and no lock-in, month to month: Launch $149, Grow $299, Rank $549, Authority $899 and Growth $1,499 a month. Rank and above include monthly blog posts, Authority adds managed Google Ads, and Growth adds Meta ads alongside Google. Ad spend is paid to Google and Meta directly.

Over two or three years a monthly plan costs more than paying upfront. In exchange, you get hosting, changes and updates without a new invoice every time.

Read next

FAQ

Straight answers.

How much does a small business website cost in NZ?

Most small business websites in NZ cost between $1,500 and $3,500. Ours start at $990 for Home, About, Services and Contact pages plus an online shop, with add-ons only if you need them.

How much does a Shopify website cost in NZ?

Shopify store builds in NZ commonly run from $4,000 to $10,000 or more. Ours start at $990 with an online shop for up to 25 products from one brand; bigger stores are quoted in a free proposal. Shopify's own monthly plan is paid separately to Shopify.

Can I pay for a website monthly instead of upfront?

Yes. Our monthly plans start at $149 a month with $0 upfront and no lock-in, and include the design, build and ongoing work.

Why do website quotes in NZ vary so much?

Page count, custom design, product numbers, migration and integrations all change the amount of work. Agency overheads also vary a lot, so two quotes for the same site can be thousands apart.

What ongoing costs does a website have?

Expect a yearly domain fee, hosting, business email per user, and for online stores the platform's monthly plan and card fees. Changes after launch may be extra depending on who built it.

Is a DIY website builder cheaper?

Upfront, yes. You pay a monthly subscription and do the work yourself. It suits a simple one-page site if you have the time, but most owners find the hours cost more than the savings.

How long does it take to build a website?

Our ready-made designs and Shopify Launch Store take about two weeks. Custom websites take 3–4 weeks and bigger Shopify builds 3–5 weeks.

Fixed prices · NZ-based

Let's build something that works.